Description
In “Global Business,” renowned author MIKE W. PENG provides an in-depth examination of the complexities of international trade and corporate strategy. From emerging markets to multinational enterprises, this book equips readers with the knowledge to navigate the challenges and opportunities of a globalized economy. With real-world examples and cutting-edge research, PENG delivers a must-read resource for students, professionals, and entrepreneurs looking to thrive in today’s interconnected business landscape.